How An Agency Uses Corda To Manage 10 Client Campaigns

SEO agencies have a static problem that nobody in the market is aiming to solve. Do you know what it is? For starters, think of an SEO agency with 10 active clients. Each client has its own competitors, target publishers, content angles, budget, and reporting cadence.

Behind every campaign, there is a separate chain of work. Someone researches competitor links. Another builds a publisher list in a spreadsheet. Next, someone handles outreach. 

A fourth one writes or edits the content. Lastly, someone checks on-page elements and analytics. Often, another guy assembles the monthly report.

If your agency has 2 or 3 clients, that chain is manageable. At forty, it becomes a massive business problem. 

Most agencies solve it by hiring a specialist for each link in the chain, which means three or four people, several subscriptions, and a lot of coordination.

You can get your team to put in the effort. However, coordination between tools, spreadsheets, and client-specific KPIs is where context gets lost, and decisions slow down.

The Industry Problem Corda Was Built To Solve

Corda’s founders describe the pain points in plain terms. On Product Hunt, the team lists the issues that have dogged link building for years: 

1. Low-Response Outreach
2. Scarce Quality Placements
3. The Risk Of Spammy Patterns
4. Heavy Operational Overhead
5. Rising Costs With Inconsistent Returns

Their answer was to work at the intelligence layer instead of adding another dashboard. In the official launch announcement, co-founder Ejaz Ahmed put the philosophy this way: “Don’t optimize isolated metrics; understand the problem behind them.”

The platform is built on more than a decade of hands-on experience. According to the announcement, that includes data and operations across 95,000+ publishers, 150,000+ content articles, and 250,000+ links, plus a publisher network of 85,000+ vetted sites.

For agencies, Corda offers a simple promise: spend less time, save your budget, and manage all your clients from a single dashboard. Contact Corda to learn more today. 

Meet Northbridge Digital

To break down the problem into practical terms, let’s assume this agency, Northbridge Digital. It is a mid-sized SEO agency serving 10 clients across SaaS, professional services, and e-commerce. Before Corda, its delivery model looked like most agencies’:

The goal was not to replace expertise. It was to stop spending expert time on copy-pasting between tabs.

How Northbridge Runs A Campaign Using Corda’s Manual Build

Enter the video here

Corda offers two ways to start a campaign: AI-assisted (strategy-led) and Manual build (direct setup). Northbridge uses manual build for clients where control matters most: regulated industries, premium brands, and accounts with strict editorial standards. Here is the workflow.

1. Diagnose The Gap Before Spending A Dollar

Every client starts with understanding where authority is missing. Corda’s Live Authority Graph maps the relationships among a brand, its competitors, the topics they compete for, and the publishers influencing the market.

That is the same idea behind a classic competitor website analysis: find the sites already linking to competitors but not to you, then work out why. The difference is that the analysis feeds directly into campaign planning rather than ending in a spreadsheet.

2. Set Up The Campaign Profile And Filters

In the Create Campaign screen, the strategist enters a campaign name, an objective (for example, Guest Post), and an optional brief covering the goal, audience, and positioning. Then comes the targeting step, where quality is defined up front:

• Industry, as a searchable multi-select
• Region, as a country multi-select
• DA range and DR range
• Traffic range
• Target price range

Then set the budget, number of target placements, and start and end dates to complete the setup. Check the platform walkthrough; the demo campaign uses an $800 budget with five target placements.

3. Vet Publishers One By One

The Discover tab lists matching publishers with their DA, traffic, categories, and cost per placement. The demo campaign surfaces 23 publishers priced from roughly $48 to $156 each.

This is where manual build earns its name. The strategist ticks the publishers that fit the client’s brand, adds them to the content queue, and watches summary cards for approved, pending, published, and total committed budget. Nothing moves forward without a human decision.

This matters because relevance beats volume. As Corda’s backlink research shows, a smaller set of links from relevant, credible sources can say more about a site than a much larger pile of unrelated ones.

4. Choose The Content Method Per Placement

For each publisher, you can choose how you want the content written. The first option is to write manually. However, Corda also offers a differentiator: an AI-assisted content-writing strategy. 

• Write manually:  Your editor can document an article of 1000 words or more if needed. Next, you will provide your banner image, anchor text, and your target URL.
  • You can directly paste the content or simply paste the doc link of the content.
  • Don’t forget to provide your SEO metadata, including the SEO title and the keywords you need. 
• AI-assisted: Here, you simply share your brief. This includes the landing page you need to cover, the keywords you need, and your tone and other content specifics. 

Guess what? You can choose both on the same campaign. 

5. Order, Track And Adjust

After content generation, the next stage is manual order validation. Here, you can check everything related to the order, including the ID, DA, order status, and publisher name. 

The best part, however, is the section that gives you a complete overview of active and pending campaigns.

Most importantly, you can use this section to confirm details like how many placements have been placed, against how many publishers were actually contacted. From there, you can track and trace the average response rate. You can also see how your campaign budget is allocated. 

So why is this an important activity charter for an agency? First, it makes day-to-day follow-up much easier. The person in charge of the campaigns can open the Corda dashboard and quickly see where intervention is needed. 

But for that, the concerned individual does not need to explore emails. Tracking sheets and spreadsheets. 

Why This Model Changes Agency Economics

What are the direct USPs of using Corda? At Smart Business Daily, we bring you solutions that simplify business. Today, the link building and content marketing industry is very disorganized.

Mostly dominated by startups, agencies in this sector usually work in small silos. However, they often lack resources, funding, manpower, and precision, which keeps them from becoming a major name. 

Email Marketing helps businesses optimize resources. However, here Corda handles the optimization part alone. But you’re still in control. 

That said, here are the 3 major benefits that Corda brings to the table. If you want to change the dynamics of agency business, you must visit these: 

Fewer handoffs: Context stays attached to the campaign. The brief, the filters, the publisher decision, and the approved draft are all in one record.

Faster onboarding: A new client becomes a new campaign setup, not a new set of spreadsheets, trackers, and report templates.

A leaner team shape: Work that once needed three or four specialists passing files to each other can be run by a smaller core team. Meanwhile, your strategists and editors focus on judgment rather than data wrangling. Yes, the savings will vary by agency, but the direction is clear: less coordination & overhead per client.

In short, the agency keeps its expertise and sheds its busywork.

Built For How Search Is Changing

Visibility now extends beyond traditional rankings. Brands also need to show up in AI-generated answers and the publications those answers draw from. 

Ahmed notes on Product Hunt that Corda is aimed at brands that want to rank on search engines and also appear more prominently in AI platforms such as ChatGPT, Copilot, Gemini, Perplexity, and Claude.

That makes publisher quality and relevance even more important. Corda’s guide to generative engine optimization explains why the same earned, well-referenced presence supports both classic SEO and AI citations.

For an agency, one authority workflow can serve both goals, which means one process to sell, deliver and report on.

What The Launch Coverage Says

Corda went live on October 1, 2026 at 12:00 PM, and early coverage frames it consistently as a connected platform for authority building:

• The IssueWire launch announcement positions Corda as an authority intelligence platform for SEO agencies, in-house teams, and growing brands, built around its Live Authority Graph, AI Publisher Discovery, and Campaign Builder.
• On Product Hunt, the founders share the story behind the platform, including the traffic and revenue dip that pushed a team of about 20 to rebuild how link building works.

Get Started

Agencies can create an account at app.corda.marketing, explore Corda’s solutions, or book a demo with the Corda team to see the manual build workflow on their own client accounts.

About Corda

Corda is a 360-degree AI-powered authority-building platform for agencies. The platform brings competitor analysis, opportunity discovery, website scoping nd analysis, all on the same page. 

You can do everything from one page, with no manual intervention. Only select the vetted publishers from Corda’s matching page and see your client’s authority-building projects delivered without any hassle. Interested? Log in to Corda and Book a Demo Today. 

The first 100 people who pre-register get 500 free credits. Only a few seats remaining!!