Running a business entails overseeing several aspects that make it lucrative. Production, recruitment, daily operations, marketing, to name a few. And all these aspects would require one element to be successful, and that is graphic design. That’s why more and more on-demand graphic design services are sprouting like mushrooms. Not only are they convenient, but cloud-based design services are incredibly affordable. And in this article, we’ll tell you why Penji is one of the leading services in the graphic design niche.
Read until the end of this Penji review and know why startups, small businesses, and agencies choose Penji for their branding and marketing graphics.
What is Penji?
Penji is a subscription-based graphic design service that offers unlimited designs for a fixed monthly rate. Penji’s unique business structure makes it a favorite among any business.
For one, paying a fixed rate every month means you no longer need to pay hourly or per-project rates. For businesses with many design projects every month, graphic design fees could pile up, which is why fixed rates are better.
Secondly, Penji is an on-demand graphic design service. This means you only pay when you need the service. You will not be bound by a contract, which means you can cancel if your business is experiencing a slow season.
Moreover, working with Penji gives you access to a user-friendly design tool. Compared to working with freelancers, you have to collaborate using different messaging and design platforms. This could be a hassle, especially if you’re running a tight ship. Penji utilizes an all-in-one design platform that lets clients request designs, revisions, download files, monitor design inventory, save brand libraries, and communicate with designers and internal team members.
Finally, what makes Penji different from other graphic design services is its passion for giving back to the community. Read on to know a bit of the history of how Penji was established.
Co-founders Johnathan Grzybowski and Khai Tran realized how extremely hard it was to find reliable graphic design services. Back then, they ran a successful digital marketing agency, which meant having a steady flow of design projects.
After testing several design services, they gave up. It was a hassle, and not to mention expensive. Having a graphic design background and experience, their clients commended their graphic design skills, which made them shift their focus to graphic design. Also, they wanted to help other organizations and small businesses struggling to stay afloat. And that’s when they founded Penji in October 2017.
To date, Penji strives to help its community by offering internships and job opportunities to the people in Camden, New Jersey. In addition to that, they also help nonprofits by providing its full services for only a dollar monthly. Finally, they also give back to the community by giving 10 percent of their revenues to organizations with advocacies that help others.
Since launching in 2017, Penji has been working with top brands such as Reebok, Lyft, UPenn, AWeber, and more. They also snatched the 1006th spot in the 2019 Inc. 5000 list, making them a promising startup.
Subscribing to Penji offers many benefits. The founders wanted to make graphic design available to everyone — including nonprofits and startups working with limited resources. The company aims to make graphic design fast, simple, and affordable. Here’s a list of benefits you’ll enjoy from Penji:
Whether you’re a startup or multinational corporation, you can anticipate your budget every month. Regardless of how many design projects you have, you only need to pay a fixed monthly rate. Also, all of Penji’s plans come with unlimited revisions — at no additional cost.
Penji offers three pricing tiers at $399, $499, and $899. From packaging, logo, business card to flyer, and billboard designs, you’ll pay the same amount every month. Compared to other graphic design services, these rates are more cost-efficient.
Penji takes pride in a stringent hiring process. The company aims to provide quality and professional designs. That being said, they only hire the top two percent of graphic designers in the industry. Whether you’re requesting logos or infographics, rest assured you will be assigned with a designer who is well-versed in those areas.
Since Penji works on a subscription-based model, you have the freedom to cancel anytime. There are no contracts, cancellation fees, or penalties even if you cancel after a month. This structure is beneficial for startups or small businesses that are yet to gain traction in their niche.
Penji boasts of a fast turnaround. The first drafts are usually submitted after 24 hours. For more complex designs, it may take up to 48 hours.
Penji’s design platform acts as your all-in-one tool throughout the design process. You may even add your team members for easy collaboration on every project. It takes three steps to complete the design process. The first step is to create and submit a design request. Then wait for 24 to 48 hours. Review the design and request for revisions if needed. Finally, download the design and save it to your computer.
Penji offers three plans. Here are the inclusions:
- Unlimited designs
- Unlimited revisions
- Unlimited brands
- One designer
- Two users
- Everything in Pro
- Website and app designs
- Custom illustrations
- Five users
- Everything in Team
- Two designers
- 10 users
- Prioritized support
Penji also offers two other payment options. You can pay quarterly and save 10 percent, or pay annually and save 15 percent.
Verdict: Penji is Worth the Investment
Overall, subscribing to Penji means you’re getting every bang for your buck. That is if you have a steady flow of design projects per month. However, if you only need less than a handful of designs monthly, then paying a fixed rate might not be worth it. Also, if you’re used to paying $5 for a logo, the shift to paying a flat monthly rate might seem like a strain on your pocket.
But if you need help with branding graphics and have several marketing campaigns, Penji is the best option. If you’re not ready to commit for a full month, Penji lets you try their service risk-free. Sign up here for a 15-day money-back guarantee.