Whatever business you are running on your customers is the best asset. Unless you can not bring a list of authentic leads, you can not achieve your sales target. We all know sending the mails to every individual is tough and time taking. But you must have to use a smarter way. Mailchimp is an easy solution for you. You can send the bulk amount of sales emails with a single click.

Let’s have a look at the definition of Mailchimp.

What Is Mailchimp?

Mailchimp is a newsletter tool for sending bulk emails to your interested candidates. Mailchimp is an easy solution for every business handler who likes to send marketing emails in bulk.

They have a good number of subscribers. And the most important part is these tools are also offering free service plans for every user. So it is obvious to increase the count of the emails. The using process is simple. Only you have to start with Mailchimp login. Now let’s move to the next part of the article, where I am going to discuss the working mechanism of Mailchimp. After reading the article, you will know ‘what is Mailchimp’ and ‘what is Mailchimp used for’. Along with the pricing ranges.

Uses Of The Mailchimp

Mailchimp is one of the most popular email marketing software. The company was founded in 2001. The founders are Ben Chestnut and Dan Kurzius. But right after the foundations, Mailchimp is becoming one of the preferred email marketing tools by the end of 2021.

Now Mailchimp has more than 30 million subscribed users. This is the perfect place to start over your email marketing. You do not have to work hard and find the individual person to send your company newsletter.

Here are a few advantages of using Mailchimp.

• It is easy to use.
• The features are robust.
• The reliable messaging tool.
• This software is entirely free.
• This tool is entirely professional, specially designed for business handlers.

Mailchimp Pricing & Plans

You know ‘what is Mailchimp.’ But the recent economic developments are outstanding. Mailchimp bought more than $13 billion in cash and stocks. From the past history of the company, you can see the company’s growth. This increase in the share prices is helping you to understand the growth curve of Mailchimp.

The Mail chimp operations and product pricing are on the affordable side. They offer a free plan for the subscribers. One subscriber can send around 10,000 emails in a month. This is a general scheme for regular subscribers. Most of the tools are accessible from the free account.

 Here are the pricing plans of Mailchimp in 2023.

With the inbuilt CRM, you can access it any time from anywhere. This plan is the updated version of the Mailchimp plans.

My Experience Over Using Mailchimp

Over the past five years, I have been using the essentials plan of Mailchimp. I am going to share my honest reviews about this email marketing tool.

Pros Of Using Mailchimp

First, I am going to start with the pros of using this tool.

• Easy Features: Mailchimp has stayed in the market for the past 18 years. You can go through the user interface, and you will see how easily you can access the user interface.
• The Best Reporting Features: You can easily track your clients. The social media and google analytics integrations are becoming more accurate.
• Great Template Editor: The Mailchimp interface is easily accessible. The powerful editor is the best feature of it.
• Affordable Rate: The rate is affordable. Even with the free plans, you will get plenty of mailing options.
• Extra Features: Not only the email and the newsletter writing. The recent software update has come up with many extra features. Scheduling the post along with the online store builder. You can schedule the automatic mailing options with the help of Mailchimp.
• Integration Availability: More than 800 numbers integrations are available for your registered accounts. From e-commerce to social media, everywhere you can use your website integrations. This is the reason if you are an e-commerce website handler, then this tool is going to be your best pick.

Cons Of Using Mailchimp

No tool has come up with perfect accuracy. Every tool has some disadvantages.

Let’s have a look at the disadvantages of using this tool.

• Poor Customer Support: Real-time customer support is very rare.
• No Responsive Templates Are Available: A very rare attractive, responsive template is available in the system. So you do not go to get more experimental opportunities.
• Need More Polished Analytical Features: The Analytical features need to be optimized.
• The automation systems are less active. The tool requires more options by which the users can use a fully automatic system.
• Need A Good Automatic Email Designer: Automatic email designer and the organization’s capability are unavailable.
• Audience Management Tool: The tool needs to build a more robust audience management tool.

Now you can see what are the pros and cons of using this tool. Undoubtedly Mailchimp is not an entirely complete tool. Hence this tool has been in the market for the last 18 years. So of course among all market available tools. This one is one of the best.

My honest opinion is when you are selecting a tool. You are judging the tool’s performance over the functions. And my experiences of Mailchimp use are pretty comfortable. I always prefer tools that are simple to use. The MailChimp is worth spending on. For start-up businesses, the free plans are enough to try out the services.

Frequently Asked Questions (FAQs):

1. Is There Any Tool Which Works Better Than Mailchimp?

Of Course, there are many more tools that work better than it. Some of the best Mailchimp alternatives are Hubspot, Moosend, SendInBlue, GetResponse, MailerLite, AWeber, DotDigital, Constant Contact, etc.

2. Why Is Mailchimp The Best Market Available Tool?

Mailchimp has a user-friendly solid interface. The extra features of this are letting us send the emails, manage the subscribers, and track an auto-response system. The easy templates are available to design.

3. Name The Top Five Email Marketing Softwares

Not only the Mailchimp. There are many more tools and software available which are pretty professional, like it.

Here are the names of the six best email marketing software.

• All in One Hubspot.
• Mailchimp.
• ActiveCampaign for automatic mailing system
• MailerLite.
• Moosend.
• Drip for E-commerce

Conclusion:

What tool names do you have in your mind? Do not forget to share your opinion in the comment sections. My overall experience of using Mailchimp is pretty confident and trustworthy.

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