The fashion industry is vast. As per the Fashion and Apparel Industry Report, the estimated global revenue will be $713 billion by 2022. It is essential to have your fashion store online, making it accessible to many users domestically and internationally.
Apps help users explore all sorts of fashion products. Shop owners can get feedback directly from customers and build customer relations. Companies such as Amazon have developed apps related to the fashion industry. Among amazon’s StyleSnap, popular apps include- “Masse,” ShopStyle,” “Tailor,” and “Etsy.”Zara has added mind-blowing AI-embedded technology to its AR app. The app allows users to get a live demonstration of their eCommerce purchase on a model of a few seconds.
App Development:
To build an app for a fashion store, get the right people on board. It would be great if you had an experienced IT architect and knowledgeable business analysts. You also need UI designers, web developers with Node.js skills, DevOps engineers, Native iOS developers with Swift skills, and Native android developers having Java skills. To manage these people, you need a competent project manager.
These people need to work together in cross-functional teams called “Scrum Teams.” In these teams, the Project manager plays the role of a “Scrum Master.” The developers and testers work together in these teams. The team should set plans and requirements in iterations. You should ensure that the teams meet the iteration-specific goals.
MVP Launch:
It would help if you started by offering a web app, an android app, and an iOS app with support for English-speaking users. Once you’ve set your methodology, you should launch an app with minimal features (MVP). Once you establish your “Minimum Viable Product” (MVP), your customers further refine your requirements.
To choose which features to provide in the MVP app, you can use tools like the “Pain and gain map” to pinpoint the difficulties faced by users. With the help of this information, you can use the “Prioritization matrix” to prioritize the features you will offer.
Use Cloud Platforms:
Try using cloud Services like AWS Elastic Beanstalk smartly. These “Platform-as-a-Service” (PaaS) offer several advantages. They manage cloud infrastructure, middleware, operating systems, and runtime environments, enabling you to concentrate on development. You can scale your web app quickly when you use a PaaS Platform.
There are services like AWS amplify, which build and manage the mobile backend helping you focus on development. It makes it easier to integrate APIs, implement user management, and several other features like push management.
Choose The Technology Stack:
Use Node.js for web app development, Java for native android development, and Swift for native iOS development. Node.js enables asynchronous event-driven programming. The developer community at large supports the Node.Js.
Java is for you if you plan on developing native android apps since most native android developers work with Java. Apple rewards Developers who use swift for iOS development with a better “App store optimization.” It is because Apple recommends swifts for iOS development.
Database & Security:
Select a database to develop your APIs. Popular databases include PostgreSQL and MongoDB. Databases are necessary to build your APIs and implement core features. To secure your in-app purchases, you should be able to secure sensitive information. Use secure APIs, proactively mitigate key application security risks, XML external entities, multi-factor authentication, cross-site scripting (XSS), etc. Use firewalls and antivirus solutions.
App Design:
For a web app, design a user-friendly UI. Use IntelliJ IDEA as your IDE, and Integrate APIs.
Use the AWS DevOps tools to Test and deploy the app. For Android App, build a user-friendly UI, Use the Android Studio IDE to code the app in Java, and integrate APIs. Examine the application with the help of Espresso. Use a mobile device lab on the cloud to examine the app against a wide range of devices. Publish the application to Google Play. For Apple apps, Design a compelling UI. Use the Xcode IDE to develop your Swift code and integrate your APIs. Use the Experitest mobile device lab on the cloud and XCTest to examine the app. Submit your app to the Appstore.
Fashion companies invest in creating mobile apps that can facilitate the consumers and generate additional revenue for themselves. You should consider an app for your fashion business. Once you build an app for your fashion store & your app is published, improve on it iteratively. Monitor user feedback and improve consistently. This app will give you access to global markets and enhance revenue generation for your business.
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